Check who should receive the message
Confirm that you have the right person, the right role, and permission to disclose the information involved. For a message about how to support parents after a stillbirth, use this factual base: acknowledge the event and practical strain using only information the parent has chosen to share.
Separate information from interpretation
Label confirmed facts, open questions, and the specific decision that belongs to the recipient. Offer a meal, transport, childcare, advocacy, ordinary company, or another specific manageable help. Make the immediate next step clear enough that the recipient can answer without reconstructing the entire history.
Use formal help when stakes rise
Do not offer diagnoses, compare children, demand updates, or post about the family. Use medical, safeguarding, crisis, domestic abuse, or emergency services when a parent or child may be in danger. Medical, legal, financial, employment, and safety decisions may require a qualified professional rather than personal persuasion.